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Festival Insights NEWS: Steve Jenner launches Web3/NFT initiative to bolster revenue for festivals

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After 7 years with PlayPass (merged with Weezevent in 2020) and a decade pushing RFID cashless
wristband technology into the festival market, Festival Awards co-founder Jenner has launched his own venture ‘MetaFests’, to unlock new revenue opportunities for festivals using Blockchain-powered technology.

Steve explains: “Coachella’s toes-in-the-water NFT drop success, followed by my own conversations
with several prominent UK and European festival organisers, inspired me to make these new channels accessible to any event, regardless of size, genre or location. MetaFests will provide a full turnkey solution for festivals to immediately start harnessing significant new NFT revenue opportunities.”

Jenner’s initial research quickly revealed that speed was of the essence, pressing him to make the
tough decision to leave behind a prominent 10-year career in RFID Cashless during his most
productive year…

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