Festival Insights NEWS: The Digital Experience and its Impact on Overall Festival Performance


Christian Hill is the Managing Director of Project Simply, a digital design agency that works predominantly with festivals and venues to create beautiful brands and digital experiences.

We’ve recently embarked on a global insight piece that aims to distil the opinions, issues and successes around the marketing & digital experience of all types of festivals and events. Working with the likes of Field Day and Parklife, we’ve also gathered some expertise around what constitutes a great digital experience, so here are our top 10 tips for making sure your festival gets the best start in the digital realm.

1. Always push the creative envelope – We’ve found that the festivals that are as creative as possible – whether it’s through yearly theming or simply creating something absolutely standout – receive better initial social buzz, reach and kudos. Don’t underestimate the power of strong branding and…



For the full article READ MORE ..

Source link
Straight from Festival Insights

OTHER UPCOMING FESTIVALS

Comments Box SVG iconsUsed for the like, share, comment, and reaction icons

No upcoming events

Load more

Leave a Reply

%d bloggers like this: