Having frequented many bars and festivals themselves, brothers Jonathan and Julian Gomma set up Beetle Juice in 2012 along with their best friend Harry Sloan to create a unique and truly mobile pop-up bar with a difference – it’s also a VW campervan. Catapulting into the events industry with a quirky edge, Beetle Juice serves premium cocktails from a vehicle that brings the party to wherever it goes, be it a festival, private party or street corner. Replicating their business plan and creating opportunities for budding bar owners to get involved, Beetle Juice has now successfully launched the Beetle Juice franchise with 14 vans operating in different areas of the UK.
Having served drinks at over 150 festivals of all shapes and sizes since 2012, we have experienced both the good and bad sides of ‘cashless currency’.
A much-debated subject in the festival industry is whether or not switching to ‘cash…
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