Festival Insights NEWS: Eventbrite announces Instagram partnership | Festival Insights

WORLDWIDE: Eventbrite users can now add a ‘Get Tickets’ button to the profile page of their Instagram business account, making it easier for potential buyers to not only learn more about the shows and events they’re offering, but to act on their interest by buying tickets via a simplified checkout process.

Eventbrite is Instagram’s first live events ticketing partner, and the ability to add a ‘Get Tickets’ button is now available to the 25 million entrepreneurs and brands that have Instagram business profiles globally. Eighty percent of Instagram business profiles exist outside of the US, and as such this tool is available in all of the markets Eventbrite operates in – including Australia, Brazil, Canada, Europe, and New Zealand.

The ‘Get Tickets’ button can drive potential buyers to either an Eventbrite profile page that lists all of an event creator’s events, or to a…

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