Festival Insights NEWS: AIF partners with RAW Bottles following Drastic On Plastic campaign
UK: RAW Bottles has become the exclusive reusable bottle supplier to the Association of Independent Festivals (AIF).
The partnership is part of AIF’s Drastic On Plastic campaign, launched on Earth Day 2018, to reduce pointless plastic and waste at AIF events. It saw 60 independent festivals pledge to eliminate single-use plastics on their sites by 2021.
RAW Bottles is the sister company to RAW Foundation, the charity that partnered with AIF on the Drastic On Plastic campaign. RAW is ‘on a mission to free the world from pointless plastic’ and its founder Melinda Watson is currently on a four-month overland tour of South America researching how plastic makes its way to the natural environment.
The Drastic On Plastic initiative will receive 10% commission on all RAW Bottle sales made directly to AIF member festivals.
Many festivals have already chosen the RAW Bottle for…
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